la nuova identità di global trading

Global Trading’s New Identity

Aiming for a better future, we are moving towards more responsible and informed daily operations. And it is responsibility that we want to talk to you about. What we have built in these first eighteen years of activity and what has led us to where we are today.

Today, we feel even more aware and up to the challenge we set in 2004. We have grown, we have changed, we have made mistakes and adjusted our course. We have evolved as people and as a company, and the desire to help people live and work in safer, healthier environments has never left us.

It was, and is still, our mission.

Over the years we have expanded our horizons, creating a group of companies headquartered in Miami (FL) in 2008 and in Szczecin (Poland) in 2019; and with new goals, we are here to tell you about our how our image is changing. Our field of work stated back then, i.e. “Maintenance of HVAC and water systems”, today includes something else we want to offer to all our clients: Health&Safety.

Our new logo has meanings which everyone can understand, and for us represents our context, in colours ranging from blue to green, uncontaminated air and water coming out of a pipe, and in abstract terms also a butterfly, the symbol of a clean and healthy environment; what you will find after we have completed our work. We also have a new tagline – Invisible yet essential, just like clean air – summing up what our clients have always appreciated about our work, and still do.

As of today, you will begin to see Global Trading’s new identity, new in its design, stronger than ever in its spirit, and as reliable as even in its efficiency.


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